Online On-Demand Home Services Market to Reach USD 12.09 Bn by 2030 at 40.5% CAGR
The global Online On-Demand Home Services Market is experiencing exponential growth, projected to expand from USD 1.11 Bn in 2023 to USD 12.09 Bn by 2030, registering a remarkable CAGR of 40.5% during the forecast period. The rise of digital consumption, rapid smartphone adoption, and the increasing popularity of app-based service platforms are reshaping how consumers access everyday household services.
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Digital Ecosystem Driving Market Expansion
With more devices supporting digital media and faster internet speeds, consumers are now empowered to access services and content from anywhere at any time. Smartphones, in particular, have become the primary channel, surpassing desktops in internet consumption. Over the past five years, smartphone demand grew at a 17% CAGR, boosting the adoption of on-demand platforms that deliver services directly to households.
The surge in online video and audio streaming has further amplified the shift toward digital-first lifestyles. By 2023, 85% of global internet traffic came from audio and video streaming, underscoring how consumer behavior is driving demand for integrated online service solutions.
Market Segmentation
The online on-demand home services market is segmented into:
- Platform: Mobile applications and online websites.
- Services: Domestic chores, home cleaning, personal care, babysitting, pet care, online shopping, food delivery, grocery, electronics, apparels, and transportation.
- Applications: Food, retail, healthcare, beauty, media & entertainment, and home welfare.
- End-users: Families and working professionals.
This diverse segmentation highlights how the market caters to both essential and lifestyle-driven consumer needs.
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Regional Insights
North America leads the global market, with the U.S. and Mexico as major contributors. App-based transportation and home service providers such as Uber Technologies continue to dominate this region. Meanwhile, Asia Pacific is emerging as a high-growth market, fueled by rising urbanization, smartphone penetration, and tech-savvy populations in India, China, and Southeast Asia.
Competitive Landscape
The industry is highly competitive, with global and regional players offering a wide range of services. Key companies include:
- Amazon.com – Providing services from home cleaning to handyman and moving support.
- ANGI Homeservices, TaskRabbit, Airtasker, Helpling, Handy, Hello Alfred, and others who are innovating with app-based and subscription-driven models.
These players are focusing on service diversification, regional expansion, and user-friendly app platforms to strengthen market presence.
Future Outlook
The online on-demand home services industry is set to redefine household and lifestyle convenience. Integration of AI-powered platforms, real-time tracking, cashless transactions, and personalized service recommendations will accelerate adoption. Furthermore, post-pandemic consumer habits have permanently shifted toward digital convenience, ensuring strong long-term growth.
By 2030, the market will not only represent household solutions but also become a core part of the global digital economy, reshaping consumer expectations for everyday living.