The Power of Micro-Influencers in Driving Real Conversions
In today’s digital marketing landscape, the term “influencer” has become synonymous with online credibility and brand promotion. However, while celebrity influencers often dominate headlines, a new wave of marketing strategy has emerged—leveraging the power of micro-influencers. These are social media personalities with smaller but highly engaged followings, typically ranging from 1,000 to 100,000 followers. Despite … Read more